Actual Problems of Effective Cooperation between Business and NPO as the Factor of Sustainable Development in Russia

Abstract

The paper substantiates the advantages of an effective cooperation between business and NPO and identifies main problems arising during that process. Among other problems considered there is the cause of a deficient practice of such cooperation with a lack of a continuous financing of NPO actions at the expense of commercial structures. For these problems solutions the authors suggest a series of events for risks minimizing, pertaining to the choice of a partner by commercial structures among a large number of non-profit organizations, against the lack of clear-cut criteria of NPO professionalism; for the further system development of communications and information interchange between business and NPO based on non-financial accounting; for calling business structures to NPO charity programs financing based on a maximum using of fundraising opportunities.